Simone Kain

Simone is passionate about regional and rural Australia. She is the co-director of Hello Friday, a creative agency who services businesses and government organisations predominantly associated with primary industries.

She is also the co-creator of George the Farmer, a character developed whose aim is to educate children about farming practices along with food and fibre production.

Simone has received a number of outstanding awards including the 2015 NAB Women’s Agenda Regional Entrepreneur of the Year, she was a finalist in the 2015 Telstra Business Awards and the 2015 South Australian RIDRC Rural Woman of the Year Awards and named in the top 20 Innovative Women of South Australia.